Information for New Zealand Businesses and Organisations
i-SITE Visitor Centres provide a fantastic way to share your business or organisation with more than seven million visitors a year.
- Around 38% of international visitors to New Zealand use an i-SITE.
- Over half of those say that i-SITEs influenced their decision making.
- We facilitate nearly $300 million in visitor spending each year.
i-SITE Visitor Centres are an important part of the distribution channel for tourism businesses. Make contact with your local i-SITE centre and talk to them about advertising and displaying your brochure.
Here are a few tips on working with your local i-SITE Centre:
- Get to know your local i-SITE team.
- Arrange a meeting with each centre manager in your region to introduce your product, experience or service and find out how you can work together.
- Give the i-SITE staff an opportunity to try out your product, experience or service for themselves.
- It's much easier for them to tell visitors about it if they have first-hand knowledge!
- Share details about your ideal markets and audiences.
- That'll help our i-SITE staff introduce your product, experience or service to the people most likely to try it and enjoy it.
- Provide a clear pricing structure and keep your i-SITE updated if it changes.
- You'll also need to confirm a commission rate for bookings any i-SITE Visitor Centre makes on your behalf.
- Ask about any other advertising opportunities that i-SITE can help you with.
- Your local i-SITE Visitor Information Centres might have websites you can list on. Your local Regional Tourism Organisation (RTO) might, too. Find your local RTO here.
- Drop by your i-SITEs regularly to resupply brochures and to chat with staff about what's happening.
- You can tell them what's new with you, and they can let you know what's happening with the visitor scene generally. It's also a great chance to introduce yourself to new staff members.
- Update i-SITE on any changes to your product, experience or service.
- That could include prices or operating hours. If you're an accommodation provider, give them an update on what your room availability is like.
- Always provide a good point of contact, particularly for short-notice inquiries.
- Often an i-SITE staff member might need to get in touch with you when talking with a customer. If they can get a hold of you easily, that will mean more bookings for you!
Want to know more? Drop by or contact your local i-SITE, or ask us for more advice.
